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Sep 29, 2021

I talk a lot about the importance of audience building for subscription box owners. You have to build your audience in order to build your subscription box business. 

One of the best ways to build your audience is through the use of short videos you record and use on Instagram stories and reels or on Tik Tok. These...


Sep 22, 2021

We’re subscription box entrepreneurs, which means when we’re not creating a unique box experience for our audience, we’re building that audience of subscribers for our box! We spend so much time getting in front of our audience and gaining those subscribers, it kind of hurts every time we lose one of those...


Sep 15, 2021

Everyone starts somewhere in this subscription box business. Sometimes you start with an audience ready and waiting for your box (if you’re already online), and sometimes you must build your business and audience from nothing. That’s where Donna Prudhomme started with her Plan, Lead, Educate box, but with a little...


Sep 8, 2021

The Fourth Quarter is coming, and you know what that means: the busiest shopping days of the year. If you haven’t started preparing, now is a great time to start. This week’s podcast is all about maximizing your selling potential for the holiday and really using the audience and subscriber base that you’ve already...


Sep 1, 2021

One of my favorite things that I’ve learned since starting the Launch Your Box group is how many unique kinds of subscription boxes are out there. This week I’m talking to Amanda Stucky, founder of the Mandy Lynn Plans Box, and her box is all about stickers made specially for Hobonichi Planners. What are Hobonichi...